CafeMom, the mother-oriented social networking community, just announced yesterday that it has raised $5 million in their latest round of funding from Highland Capital Partners and Draper Fisher Jurvetson. (source: VentureWire)
On Monday, CafeMom presented at the Web 2.0 Meetup in New York City. Matt Zarzecki, CafeMom’s Senior Director of Design and User Experience, spoke about the company’s history and success as well as the influence the web 2.0 community has had on their ability to grow. They have developed some innovative tools and features that raised a number of eyebrows (and questions) from the audience.
CafeMom has introduced a handful of new features that help bring web 2.0 to the mainstream. Some of the features include a Twitter-like tool that allows its members to post their “thought bubbles”, a robust third party and sponsor widget library, and the ability to personalize/customize the design and layouts of member pages (with design and layout tools).
CafeMom is owned by CMI Marketing, which was founded in 1999 by Andrew Shue (of Melrose Place fame and brother to actress Elisabeth Shue) and Michael Sanchez.
